ART DIRECTION

2019 - 2020

ART DIRECTION
GRAPHIC DESIGN
TYPEFACE
MOTION DESIGN

With the youtube channel ‘Tu Connais La Mode? », french youtuber GATO popularizes the history of fashion and current designers. NEUF Artist lab took care of the channel’s art direction, including graphic systems, thumbnails and animated transition sequences. Aiming for a young digital audience, the visual identity is colourful and energetic. The grotesque monospaced typeface we designed occupies a predominant position.

GRAPHIC DESIGN

2020

LOGO

Aurealma is a singer, harpist and composer based in Antwerp. She feeds off of mythological inspirations to create a music with romantic, contemporary and ethnic sonorities. In addition to the music production for her ‘Sorceress’ EP, NEUF Artist Lab also designed the artist’s logo: a diamond-looking calligraphic symbol, made out of the two ‘A’ letters from Aurealma. 

2020

TITLING
COVER ART

The multi-disciplinary creative Wekaforé, under the alias Spirit Disco, directed a music video for his single Negro Con Estilo, featuring Jimmy Bones. We worked with the Barcelona based studio Córdova Canillas, going for a colourful and extravagant titling. Variations have also been carried out for the behind-the-scene video, a real documentary on the Spanish black community. We also designed the single’s artwork, referencing the Belter Records cover arts, considered iconic in the Spanish musical landscape.

2020

TITLING

The fraternal collective KLUB 261 mixes trap, deep-house, cloud rap and many other influences. They hired us to design the original titling of their ‘Gorilla’ single, relaying the track’s identity: rough and violent. 

2020

TITLING
MOTION DESIGN

Parisian synth-pop band Aikiu was seeking to illustrate their ‘Fix’ single with an animated title. We worked with the Parisian studio Golgotha to build a liquid-looking metallic lettering, resembling the sonorities of the track, which actually never came out.

2020

SPECIAL EFFECTS

French cloud-rapper Youri hired us to carry out the title’s 3D tracking and special effects for his ‘Cœur’ music video.

MUSIC PRODUCTION

2020

PRODUCTION
RECORDING
ARRANGEMENT
MIXING & MASTERING

Aurealma is a singer, harpist and composer based in Antwerp. She feeds off of mythological inspirations to create a music with contemporary, romantic and ethnic sonorities. She chose NEUF Artist Lab to produce her ‘Sorceress’ EP. In close collaboration with the artist, we restructured the tracks, refined the various sound layers to intensify the emotional value. We also developed textures and organic rhythms. The release is set for 2021.

2020

PRODUCTION
RECORDING
ARRANGEMENT
MIXING & MASTERING

Shadéblauck is a French artist navigating between singing, rap, animation and drawing. She’s building a transversal work of art, gathering various mediums, staging the richness of her personality through alter-egos. With her, we produced a track staging ‘Black’, her alter-ego in distress. The production supports the voice with a minimalistic approach. Metallic percussions and sound effects give space to Shadéblauck’s ever-changing flows. The release is set for 2021.

2019

PRODUCTION
RECORDING
ARRANGEMENT
MIXING & MASTERING

Important character in Reykjavik’s clubbing scene, The Great Jazzby’s music stretches from electro-pop to swing, frequently incorporating voices and instruments from collaborators. We carried out the production of 15 songs for his musical project. The idea here is to give life to catchy musical ideas, adding precision and dancing beats, tracks that can shine in a clubbing context.

2020

SOUND DESIGN

Music artist Fang The Great, inspired by mythology and spirituality, hired NEUF Artist Lab to create a video for the promotion of his EP ‘The Lost Jewels’. We sonically illustrated the psychedelic animations of the video. 

MUSIC VIDEOS

2020

DIRECTION
EXECUTIVE PRODUCTION
MAKE UP
SETTING
STYLING
EDITING

‘Deamon’, from the hybrid hip-hop artist Thincœur can be related to The Picture Of Dorian Gray: a man facing his own vices. In reaction to the sound clarity and the pop approach of the track, the music video, directed by NEUF Artist Lab, shows brutal camera movements, long exposure shots, and leaves a major role to prosthetic make-up, distorting the artist’s face. 

2020

DIRECTION
EXECUTIVE PRODUCTION
STYLING
ANIMATION
CGI

We also directed Thincœur’s Lyrics Video of ‘New Foelder’. The track is made of surrealistic lyrics, with a special focus on computer interface’s folder. In an equally surrealistic collage approach, we integrated Thincœur in a MacOS-inspired environment, with a chaotic and playful spirit.

STYLING

2020

STYLING

Parisian pop band Genoux Vener hired our stylist to pick up the outfits for their ‘Metro Boulot Dodo’ music video. We worked closely with the two artists to get a modern and elegant aesthetic, adding a colourful touch the video.

MERCHANDISING

2020

GRAPHIC DESIGN
EXECUTIVE PRODUCTION
PHOTOGRAPHY
MAKE UP

In addition to the EP’s visual universe direction, NEUF Artist Lab took care of the merchandising production. The aim was to merge impactful and singular designs to the project’s themes, reintroducing the collage approach and the symbols from his visual identity. In the photoshoot, we intended to set the clothes in a common surrounding, Parisian street, referencing Rorschach’s ink-blot with the make-up concept. 

WEB DEVELOPMENT

2020

ART DIRECTION
GRAPHIC DESIGN
DEVELOPMENT

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