« No Sleep in Tokyo »
Fall-Winter 2021

Music Composition
Mixing & Mastering

For its Fall-Winter 2021 collection, the slow-fashion Parisian brand Gunther hired NEUF Artist Lab to shape an overall sound universe for their communication. Inspired by Tokyo’s diurnal and nocturnal ambiances, our team composed several music themes, from Ambient to Retro-wave, to play along with the skits in the fashion film. We then decomposed the score to create sound elements for their digital communication, as well as a remix track for the Behind the scenes video.
No Sleep in Tokyo – Gunther’s Fashion Film (FW21)
Directed by Anthelme Dubois

No Sleep in Tokyo – Behind the scenes
Directed by Pierre Pontoizeau

Social Media Content
Animation by Mr. Melville

2021 © NEUF Artist Lab